A competition for
increasing voter awareness
through design

× Enter for a chance to have your work used across the country on Instagram

× Top prize includes $5,000 cash and an all-expense paid trip to San Francisco to meet the Instagram team


In the lead up to the 2019 federal election, OCAD University has partnered with Instagram to give students the opportunity to create an “I Voted” sticker that will be available in Instagram Stories. The goal of the competition is to leverage the widespread reach of Instagram to encourage civic engagement for the upcoming Canadian federal election.

Over 500 million people across the world use Instagram Stories, and this fall Canadians will be able to use this platform to tell their community that they voted in 43rd federal election by using this interactive “I Voted” sticker on Instagram.

This two-phase competition will commission up to 10 students to design an “I Voted” sticker for Canada, with one winning student working on the final design on Instagram. To facilitate this, the winner will receive an all-expenses paid trip to San Francisco where they will meet with the Instagram team and finalize their design. The winner will also receive $5,000 cash!

Any taxes (federal, state, provincial/territorial, and local) and all expenses not specifically mentioned herein, are not included and are solely the trip recipient’s responsibility, including, but not limited to: hotel taxes, additional ground transportation at the trip recipient’s destination(s), carrier fees, government charges, room service, bag check fees, parking fees, laundry service, food, beverages, merchandise, souvenirs, telephone calls, tips, gratuities and service charges. Transportation carrier and hotel policies and regulations apply. Travel and lodging are subject to availability.

Phase 1: Winners

Dina Baxevanakis
Charlotte Durnford-Dionne
Rachel Kim
Connie Le
Nancy Liang
Joan Nuguid
Anastasia Tarkhanova
Michael Thompson
Jason Zante
Donald Zhu

Phase 2: Interactive “I Voted” sticker design

The students selected by the phase 1 jury will each create a design for a new interactive “I Voted” sticker for Instagram Stories.
For more information on how stickers can be used on Instagram, see: help.instagram.com/151273688993748

The second phase of the competition is only open to the winners of the first phase.

Deadline: July 6, 2019

What to submit
  1. Written Statement
    • × Maximum 250 words.
    • × Each competition entry should have a written statement that explains the overall concept and goals of your design.
  2. Visual Representations of your design
    • × Maximum 10 images (.jpg or .png) and one video.
    • × The visual presentation of the design should show the details of the design as well as how it could be implemented on the Instagram Stories platform.
Results: July 18, 2019

The submissions will be evaluated by a Jury comprised of OCAD U faculty and Instagram employees. The results will be highlighted on the competition website, ivotedocadu.ca. In addition to the $250 commission fee, three additional prizes will be awarded.

Phase 2 Prizes

1st Prize
  • × The winning design will be implemented by Instagram and featured during the federal Canadian election.
  • × $5,000 cash.
  • × All-expense paid trip to California to meet the Instagram team and finalize their design.
2nd Prize
  • × $2000 cash
3rd Prize
  • × $1000 cash
All Participants
All designs commissioned for this phase of the competition will be featured in an online exhibition on the competition website.

Key Dates and Deadlines:
Competition launch April 29, 2019
Phase 1 Submissions Due May 17, 2019
Phase 1 Results June 5, 2019
Phase 2 Submissions Due July 6, 2019
Phase 2 Results July 18, 2019
Election Day October 21, 2019

For more information, please contact:

Click here for a complete list of rules and competition requirements.

Click here (PDF) For competition information in PDF form.